A "Podcast" is the generic name for a media file that you download for playback on your computer or portable media player. Initially used as a medium for distributing niche talk radio shows. Podcasts now include video and have quickly become an important part of the media mix for large and small organisations. From universities distributing study notes to students, to film studios offering exclusive interviews and behind the scenes footage, to manufactures launching new products. The uses for podcasting are expanding exponentially.
At 55degrees we see the Video Podcast as a great tool for keeping your audience informed. Once subscribed to a 55degrees' Podcast your viewers will automatically receive downloads of the new episodes as they are posted. Examples of our most recent client podcasts include: Jim Beam Music Tours showcasing the latest bands from their national tour and using podcasts to promote the "Meet the Pros" events for the Pixar: 20 Years of Animation exhibition in the National Museum of Scotland.
Check out our help page for more information on how to view video podcasts, or our Podcast Channels page to subscribe to our latest podcasts.
